Aurora • Biwabik • Hoyt Lakes • Town of White
Keep it rusty.
Shop the East Range.
Four towns built on iron, held together by Main Streets. Every counter you shop at, every table you sit down to, keeps a neighbor’s lights on and a piece of the Range alive.
Why it matters
A dollar spent here works a longer shift.
The Range has weathered mine layoffs and boom years alike. What’s kept these towns standing is the same thing that keeps them worth visiting: people who chose to build here instead of drive past.
Main Streets stay lit
Local owners hire local crews, pay local taxes, and sponsor the pancake breakfast. That’s money a drive-through chain would send home to a headquarters elsewhere instead.
Character, not chains
Vi’s Pizza tastes like Vi’s Pizza. The Hive knows your order. That’s the whole reason Highway 135 is worth the detour.
Fewer miles, less waste
Buying from a neighbor instead of shipping in from three states away means less packaging, fewer trucks, and a shorter trip for everything you buy.
A reason to stay a night
Visitors headed to Giants Ridge or the North Shore only remember the towns where something made them stop the car.
The four towns
Every town on the East Range
plays a different part.
Gateway to the East
Biwabik
Home to Giants Ridge and the first exit most visitors take off the highway. The City is hiring right now, a good sign of a town on the move.
- Giants Ridge
- Vi’s Pizza & TNT Bar
- Park State Bank
Center of the East Range
Aurora
The everyday heart of the Range: coffee before work, root beer after the game, a racing sled shop that’s been keeping engines running for decades.
- The Hive Coffee Shop
- A&W
- Scheuring Speed Sports
Edge of the Wilderness
Hoyt Lakes
Two lakes and a straight shot onto the Superior National Forest Scenic Byway. Fuel up here before the North Shore, or make it the whole trip.
- Vaughn’s
- Haven Bar & Grill
- Country Inn of Hoyt Lakes
Connecting the East Range
Town of White
No Main Street of its own, and it doesn’t need one: this township is the roads, the open land, and the town hall that hold Biwabik, Aurora, and Hoyt Lakes together as one Range instead of three separate exits off the highway.
- Town Hall & permits
- Community events grounds
Open for business
One stop worth knowing, in each town.
A flagship from every corner of the Range. Browse the full directory for everything else worth walking through.
Biwabik
Giants Ridge
Golf, ski, and the reason Highway 135 has an exit sign.
Aurora
The Hive Coffee Shop
Knows your order before you say it.
Hoyt Lakes
Vaughn’s
The last stop before the Scenic Byway swallows cell signal.
Town of White
Town Hall & Community Grounds
Where the parade route starts and the permits get signed.
“You can explore the whole East Range in an afternoon. Most people who do it once find a reason to come back.”East Range business community
4 towns
Aurora, Biwabik, Hoyt Lakes & Town of White, working as one East Range.
1 board
Backed by the East Range Joint Powers Board, representing the region.
Year-round
Giants Ridge, the Scenic Byway, and Main Street don’t take a season off.
On the calendar